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How to Start Feeding Raw Pet Food

How to Start Feeding Raw Pet Food

THE PURE, REAL NUTRITION OF RAW IS IN EVERYTHING WE DO

We know that unlocking your pet's potential to thrive means finding foods that meet their unique needs and tastes without compromising nutrition. That's why we've created a variety of ways to feed your pet the pure, real nutrition of raw pet food.

Instinct® Raw Pet Food Ingredients
Frozen Raw Meals

The best of raw nutrition—minimally processed, never cooked, recipes for the most transformative nutrition.

THE 100% RAW DIFFERENCE >

Bowl of Instinct® 100% Raw Nutrition Pet Food - Frozen Raw
Freeze-Dried Raw Meals

Raw meals freeze-dried for convenience; an easy upgrade from kibble

THE 100% RAW DIFFERENCE >

Bowl of Instinct® 100% Raw Nutrition Pet Food - Freeze Dried Raw
Kibble + Raw

Protein packed kibble combined with freeze-dried raw bites — a better way to feed kibble

TRY A BOOST

Bowl of Instinct® Boosted Raw Nutrition Pet Food - Kibble Raw
Raw Toppers

An easy way to add raw to any food for protein, taste and nutrition

TOP YOUR KIBBLE

Bowl of Instinct® Boosted Raw Nutrition Pet Food - Raw Mixers
Raw Coated Kibble

Kibble coated with freeze-dried raw; added for taste & nutrition

RAW COATED KIBBLE

Bowl of Instinct® Raw Nutrition Pet Food - Raw Coated
MAKE THE CHOICE OF 100% RAW NUTRITION

We believe in the power of raw nutrition because we know the good it can do – learn more about the pinnacle of pet nutrition and see the difference.

100% RAW NUTRITION

Bag of Instinct® Raw Pet Food
Cat Eating Pet Food
Bowl of Kibble Plus Raw Pet Food
GIVE YOUR KIBBLE A REAL BOOST WITH KIBBLE + RAW

We know that better pet health starts with putting more raw into more bowls. That’s why we make it easy with Instinct® Raw Boost® Kibble. It’s a better way to feed. With Kibble + Raw in one bag, we’ve done the work for you – grain-free, high protein kibble combined with all natural, protein-packed, freeze-dried raw. Scoop and serve. How easy is that?

INSTINCT® RAW BOOST® – DOGS | CATS

Dog Jumping for Pet Food
SEE HAPPY DANCES WHEN YOU TOP YOUR KIBBLE WITH RAW

We make it easy to add bites of real meat to your pet’s kibble with Instinct® Raw Boost Mixers®. It’s the simplest way to top their meal with more protein and whole-food ingredients. Made from up to 28 oz of real meat, you can expect more happy dances and a whole new level of mealtime excitement.

INSTINCT® RAW BOOST MIXERS® – DOGS | CATS
INSTINCT® RAW BOOST FROZEN MIXERS® – DOGS | CATS

Raw Pet Food Pouring into Bowl
Child Feeding Puppy Instinct® Raw Pet Food
Instinct® Kibble Pet Food Close-Up
UPGRADE YOUR KIBBLE WITH RAW ON EVERY PIECE

We put raw onto every piece of our kibble recipes. How? We start by making our raw frozen pet food recipes and then freeze dry them – removing moisture and locking in nutrients. Then the freeze-dried raw is crushed and tumbled with our kibble – putting the pure, real nutrition of raw on every piece.

INSTINCT® ORIGINAL – DOGS | CATS
INSTINCT® LIMITED INGREDIENT DIET – DOGS | CATS
INSTINCT® ULTIMATE PROTEIN – DOGS | CATS